How do I want my sign to be interpreted? How will the audience feel?
PLEASED
The piece should be visually appealing.
Why? I want the viewer to be drawn in by the visual appeal, like we are my advertising and traditional neon signs.
INTERESTED
The audience should be interested in the subject, an initially happy sign that says the opposite, should make the viewer wonder why?
RELATABLE
Is the person viewing the sign feeling low? Are they masking their own emotions?
CONCERNED
Will the viewer worry if I'm ok? Is it a cry for help?
INTRIGUED
Will they wonder why it's so visually appealing when the message is the opposite?
This should spark some interest and deeper thinking.
Comments